Introducing the WPLC User / Non-User Research Program

Have you wondered why customers use your library, or more importantly, why they don't? Surveys and other data gathering methods can help you find out, but creating and interpreting them can be difficult. Every four years, the WPLC has surveyed Wisconsin residents to understand more about library users and non-users. This year, the WPLC and WPLC User / Non-User Survey Workgroup is taking a different approach - rather than conduct a statewide survey, we're offering a series of webinars with Morrill Solutions Research to help library staff learn how to gather and interpret data that is meaningful to them.  Each webinar will cover a different topic, including the development of research and survey questions, gathering different kinds of information, and understanding data. These will be held each Tuesday from April 4th and April 25th.

Those who have attended or watched the recordings of all four webinars will be invited to submit a proposal by May 26th to conduct their own library user and non-user research over the summer. Up to five projects will be selected to receive free private consultations with Morrill Solutions Research to refine and implement their projects and analyze the data gathered. A final webinar, available to all library community members, will focus on learning to analyze data. 

All materials developed and data gathered from these projects will be freely shared with the WPLC community, and libraries will be able to use that material to develop their own surveys or research projects.

Read more about the program and register to attend the webinars at http://www.wplc.info/researchprogram.

Please contact wplc-info@wils.org with any questions. Thank you!
 

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